Service Provider Website Tip: Add Some Personality with Your About

Your “About Me” page should help people get to know you. Not only should it be factual and informational, but it should be personality driven. People should get a sense of who you are, what you stand for and hopefully for a sense of your personality.

For example, I’m frequently referred to as a finder of little boys lost shoes – it even says that on my business card.

My about page on TeleseminarsTranscribed.com

• Talk about your background.
• Talk about the results you get for your clients.
• Talk about your credentials and what qualifies you to do what you do.
• Try to write in a personal, free flowing way.
• Avoid writing in corporate language.

The goal is for your potential clients to feel like they know you a little bit once they read your About Me page.

Marie Forleo has a great about me page that now only shows her personality, but is very focused on the visitor to the page:

Source: http://marieforleo.com/about/

==> Don’t forget to include a photo of yourself also.